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View fullsize A few hills we’re willing to die on. Respectfully, of course. Some learned from building our own business. Others from helping people build theirs. We’ve seen what happens when too many opinions water down a good idea, when playing it s
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View fullsize We love social media. But some of y’all are asking WAY too much of it. Social media matters. A lot. But it works a whole lot better when it knows what job it’s supposed to be doing. That’s the difference between doing marketing an
View fullsize There’s a point in personal branding where your name stops being a name and starts becoming shorthand for something. @emmagrede is there. “Emma Grede Disease” is interesting because people aren’t just talking about Emma anym

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